Hello there #MJFam!
We are so excited to start the complete Michael Jackson take over of Halloween, and we want to celebrate with you.
If you pre-order SCREAM before September 29 or make your purchase of the album by October 4, 2017, please email us your receipt (with your payment and personal details hidden). One lucky fan will win a trip to Los Angeles for the album release party at the end of October. Five additional lucky fans who pre-ordered or bought the album by October 4, 2017 will be selected at random to win a Sony Prize Pack to ensure the best listening experience possible. The prize pack will include premium sound equipment from Sony to ensure an optimum listening experience for your Halloween party. This is an exclusive contest ONLY for Michael’s most dedicated fans – it will NOT be promoted to Michael’s general audience on his social media properties, so your chances of winning are extremely good.
But wait…there’s more! We know that Michael’s fans take pride in showing regional support for Michael. Here is your chance to show the rest of Michael’s community where the most supportive fans live. The territory with the MOST pre-orders of SCREAM will unlock a high-resolution photo of Michael from the Estate’s archive that hasn’t been shared before. This special item will be posted to Michael’s social profiles geo-targeted to the territory with the most pre-orders so they can see it before anyone else (and we will let you know which territory managed to unlock it!)
Michael absolutely loved Halloween and the idea of costumes and playing other characters. It’s evident throughout his work – the themes in “Thriller,” “Ghosts,” and more. He mentioned it several times in interviews.
We look forward to celebrating Michael Jackson’s Halloween with you.
The Official Online Team of The Michael Jackson Estate™