The most-talked about aspect of Lady Gaga’s & Beyonce co-starring, Jonas Akerlund-directed music video for “Telephone,” which premiered Thursday night, was not the singer’s flagrant partial nudity, girl-on-girl kissing or mass-murder sequence in a diner featuring Tyrese Gibson.
It was the product placement.
Lady Gaga’s manager, Troy Carter, CEO of Coalition Media Group briefly mentioned if ‘Thriller’ was made today – “We have a lot of fun with it now,” Mr. Carter said of the “Telephone” video’s product placement. “If Michael Jackson was making ‘Thriller,’ he would do this too. These million-dollar music videos have to have partners to be produced.”
Source: AdvertsingAge
